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Why Are So Many Election Ballots Confusing?

On a marked-up 2018 sample ballot from Chenango County, N.Y., illustrated index fingers point toward each candidate and tiny unfamiliar emblems represent each party — an eagle for Republicans, for example. One design expert calls these elements seriously antiquated.

Poor ballot design can confuse voters and slow down election results. What makes a well-designed ballot and why are they so hard to come by?

(Image credit: Cameron Pollack/NPR)